CLIENT CASE STUDY: Why Alex Hired Our SEO Expert to Grow Her Business
How many entrepreneurs, like you, are quietly burning themselves out chasing clients, when the real issue is that your website is simply not being found?
This is exactly what happened with Alex, the creatively talented entrepreneur behind Arcoiris Design. She shared with me, “I wish I had done this (SEO audit) sooner,” after attending more than 100 networking events last year in an effort to book new clients.
First of all, let me start by saying that her website design concepts are each one-of-a-kind and GORGEOUS. Alex creates custom branding, beautiful web designs, and graphic designs inspired by her clients' astrology signs…such a unique and personalized approach! She deserves to be booked and busy, and supporting entrepreneurs with amazing websites. However, her stunning designs weren’t reaching an audience looking for a new/improved website. Why? SEO. Google wasn’t recognizing her as a web designer.
Therefore, after conducting a deep-dive SEO audit, we found keywords like “astrology” and “tarot designs” were dominating her content, and essential phrases like “website design” were missing. So, we got right to work.
Why These Discoveries Excite Me
When we pinpoint exactly what’s going on (statistics reveal everything), it can be fixed! I get so excited about these discoveries because I know how transformative effective SEO can be for entrepreneurs. It can alleviate the stress of constantly competing for visibility on social media and eliminate the need to chase after clients. By optimizing business owners’ presence on Google and, in turn, ChatGPT using SEO strategies, entrepreneurs can attract clients organically, building essential trust and credibility. I’ve experienced this transformation firsthand, and it excites me to help others achieve the same success.
From Overload to SEO Strategy That Works
Alex had been working overtime, attending more than 100 networking meetups in a year to book projects. She shouldn’t have to chase clients; her website should “be working” for her. Aka dial in the SEO.
Like I mentioned, I know this shift firsthand. In my own business, I transitioned from relying on referrals (70% of my clients) to now generating 85% of my business through Google searches. Why this is important: When clients find you through their search inquiries, when they find you, they already trust you. Compared to social media or advertising, which takes time and money. Statistically, takes at least 7+ interactions before someone gets curious about your business to click further. With today’s saturated feeds, reaching your ideal client online is more difficult than ever.
Are You Ready to Hire an SEO Expert and 10X Your Business?
If you’re ready to stop hustling so hard for leads and start attracting clients while you sleep, we’d love to help. Book a call with our SEO expert today, and let’s make sure your website is working as beautifully as it looks.
